ShapeLabel for marketing

Give campaigns a physical touchpoint people can scan

Create dimensional QR displays, tags, and signs for counters, packaging, events, and direct mail. They feel more intentional than a printed square and can keep working after the campaign changes.

Why it fits

A physical label that does more than name a thing

01

Stand out in the room

Use a raised, two-color QR piece where a flat flyer or sticker would be easy to ignore.

02

Reuse campaign hardware

Pair the print with a smart link, then change the landing page for the next offer or event.

03

Learn from scans

Use privacy-conscious scan totals and trends to compare placements without adding tracking cookies to the scanner.

Put it to work

Three good places to start

Retail

Countertop offer

Put a freestanding QR code beside a featured product, tasting station, or checkout.

Events

Booth follow-up

Send visitors to a demo, lead form, schedule, or downloadable resource from a branded desk tag.

Packaging

Post-purchase journey

Link a reusable insert to setup help, a community, care instructions, or a seasonal referral offer.

A simple workflow

From idea to something you can hold

  1. Pick one next action

    A focused destination - book, download, join, or review - is easier to understand than a context-free QR code.

  2. Design for the placement

    Choose a stand, plate, or tag; keep the surrounding copy short; and make the QR contrast unmistakable.

  3. Test before the campaign

    Scan the finished print from the distance and lighting people will actually encounter, then check the destination on mobile.

Good to know

Questions before you print

Can I export a QR code for regular print materials too?

Yes. Alongside 3D models, ShapeLabel can export styled PNG and JPG QR images for signs, packaging, and campaign layouts.

What scan data is available?

Smart links can provide aggregate scan activity and CSV export, depending on your plan. Check the pricing page for current limits.

Will every decorative QR design scan?

No QR treatment is guaranteed in every setting. Keep strong contrast and quiet space, then test the actual printed piece with several phones before launch.

No CAD setup required

Make one for the thing in front of you

Shape a label in the browser, preview it in 3D, and export when it looks right.

Start designing